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Allison Van Atta

Senior Account Executive

Allison Van Atta is a Tallahassee, FL native who grew up playing travel softball for several elite organizations from the age of 8 years old. She earned a softball scholarship from Newberry College in Newberry, South Carolina where she was the starting 3rd baseman from 2014-2018. She graduated with a BA in Sports Management/Physical Education with a minor in Business and Coaching.

Following Newberry, Van Atta was the Graduate Assistant Softball Coach at Tusculum University in Greeneville, TN where she worked towards a Masters in Human Resources/Talent Development. While in Greeneville, she was on the Greene County Sports Council and volunteered for the Greeneville Reds minor league baseball team.

Van Atta moved to Alpharetta in 2020 to help open up a new business, Whydrate Milton, which is an IV infusion center. While working there she partnered with many local businesses in the area and worked personally with multiple professional athletes. She helped build and promote the business by doing numerous community sports events and health and wellness fairs.

Van Atta is excited to be entering into her second season as an Senior Account Executive for the Swarm. In her spare time she gives hitting, fielding and catching lessons at D-Bat Buckhead and is currently the head coach for a local 16U travel ball team in the East Cobb Bullets organization. She is also a member of the Gwinnett Chamber of Commerce and loves meeting other local business leaders. She loves spending time with her family and friends on the water or cheering on FSU!! Go Noles!

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